Kathmandu, Nepal –WorldLink Communications Limited, Nepal’s largest Internet Service Provider (ISP), proudly
announces the appointment of six national cricket icons as its newest brand ambassadors. This
announcement comes on the heels of a major milestone for the company — surpassing 1
million household connections across the country.
The six players — Rohit Kumar Poudel, Sompal Kami, Dipendra Singh Airee, Aasif Sheikh, Anil
Kumar Sah, and Lalit Rajbanshi — have officially partnered with WorldLink to represent the
brand and its commitment to empowering Nepalis through digital connectivity and shared
national pride. The signing ceremony took place on April 25, 2025, at WorldLink’s Head Office
in Jawalakhel.
The partnership agreement was signed by Mr. Manoj Agrawal (Co-Founder and Executive
Director) and Mr. Keshav Nepal (Chief Executive Officer), along with members of WorldLink’s
Marketing Team.
This landmark agreement marks the first time in Nepal that a company has signed six brand
ambassadors simultaneously, showcasing WorldLink’s strong commitment to national pride,
sports, and community development.
Addressing the media at the ceremony, Mr. Manoj Agrawal expressed his excitement, “These
six cricketers symbolize dedication, perseverance, teamwork, and an unwavering national spirit
— qualities that perfectly align with WorldLink’s mission and values. They represent the dreams
and aspirations of millions of Nepalis, and we are proud to have them as part of the WorldLink
family.
We believe this collaboration will not only energize our brand but also deepen our connection
with the communities we serve across the country. Together, we aim to inspire the next
generation, celebrate Nepal’s achievements, and move forward toward building a stronger,
more connected nation.”
Mr. Keshav Nepal added : “The love for cricket in Nepal is growing stronger every day, and at
WorldLink, we’ve always believed in supporting sports and nurturing talent. Last year, we
launched the ‘Beat The Speed’ campaign to discover Nepal’s fastest raw bowling talent, and
we’re excited to announce that Season 2 is on its way.
This partnership is more than a brand association — it’s a heartfelt commitment to the game
that unites and inspires millions of Nepalis. Cricket has brought immense pride to our nation,
and as a company deeply rooted here, we feel honored to contribute to the growth of a sport
cherished by every Nepali.”
Mr. Manoj Agrawal added, “These six cricketers symbolize dedication, perseverance,
teamwork, and an unwavering national spirit — qualities that perfectly align with WorldLink’s
mission and values. They represent the dreams and aspirations of millions of Nepalis, and we
are proud to have them as part of the WorldLink family.
We believe this collaboration will not only energize our brand but also deepen our connection
with the communities we serve across the country. Together, we aim to inspire the next
generation, celebrate Nepal’s achievements, and move forward toward building a stronger,
more connected nation.”
All six players shared their happiness and excitement at the partnership, expressing that being
trusted by Nepal’s largest ISP was a proud moment. They emphasized their commitment to
working together with WorldLink a company known for innovation, reliability, and a strong
social footprint, to achieve each other’s goals, both on and off the field.
This partnership between WorldLink and Nepal’s cricketing heroes is a celebration of the
dreams, ambitions, and resilience of the entire nation.
About WorldLink Communications Ltd.
Founded in 1995, WorldLink Communications Ltd. is Nepal’s largest Internet and network
service provider. With over 1 million household customers, the company leads the nation’s
digital connectivity revolution, offering high-speed broadband and enterprise services across all
77 districts. WorldLink remains dedicated to driving progress, supporting local communities,
and enhancing lives through innovation and digital empowerment.
